Meet Our Staff...
Bruce Day - Owner
Bruce graduated in 1985 from the State University of New York with a teaching degree in Physical Education and a business degree in Sports Management.
He opened his first health club in upstate New York which he operated for three years before relocating to Sarasota Florida where from 1990 to 1994 he established
a highly successful personal training company on Longboat Key Florida. In 1995 and 1996 Bruce opened two (2) twenty thousand sq ft Gold’s Gyms
in Sarasota and Bradenton Florida where he oversaw daily operations of over five thousand members, seventy five employees, and over
two million in gross sales. Bruce pioneered two TV shows; one, a 30 minute educational program called “Honest Fitness” and the other
a news segment called “Eat Wise and Exercise” that combined were on the air for over 12 years.
He’s also had the opportunity to lecture in schools, colleges, hospitals, churches, prisons, and in many corporate settings.
Through classes’ seminars and one on ones he’s counseled and trained well over 10,000 people.
Bruce's latest venture is Eat Wise and Exercise® Inc., a company that develops and distributes nutrition and fitness educational DVDS.
For the last 2 ½ years as a resident of Siesta Key, Bruce has witnessed a tremendous need for a top notch fitness facility
on the Island which has led to the development and opening of the Siesta Key Fitness Center.
De Day - Owner
De recieved her Bachelors in Exercise Science in 1999 from Indiana University. She Moved to Florida to pursue an internship with Sarasota county, where she worked as the fitness director overseeing more than 10, 000 employees. Managing the fitness center and organizing health and fitness related programs, led her to Gold's Gym. As the fitness director of Gold's Gym, she managed her staff of group exercise instructors while teaching a variety of group classes herself. Over the last 9 years, De developed her personal fitness training career while working with hundreds of people. This has given her the ability to do what she loves best, help people become healthy and become their best "self". De also enjoys running, biking, kayaking, and resistance training. Her spare time is spent with her family and closest friends.
Reggie Karges
When you meet Reggie you will immediately understand why we consider him the heart and soul of the Siesta Key fitness Center.
Reggie grew up in upstate new york, and In addition to being a fitness fanatic, he is the most sincere and enthusiastic young man you may ever meet.
Chris Farr
Chris grew up in a large family in upstate New York. He has fallen in love with the sunny beaches and sunsets of Siesta Key. In his spare time he enjoys biking, snorkeling, and hiking. Fitness is his passion, and he is dedicated to helping people strive and achieve a life of good health and wellness.